Our Beliefs We believe that companies have a responsibility to actively shape the future. That is why we founded Robin, a management consultancy that develops brands to ensure growth through social and ecological sustainability for people and organizations. Brands are based on values and values we can share. With our employees, partners and customers. Those who have common values, develop a common culture and those who have a common culture pursue the same goals, know what is important when making decisions and understand the actions of their employees. This is how strong teams are created. Customers who share values with a company are loyal, enter into dialogue with the company, ideally become brand evangelists and form a community. With our methodology and tools, we develop brands together or revise them and make them usable for daily work and management tasks. This gives more certainty that the right decisions can be made, even in difficult times. In this way, we as marketing experts and strategists want to make our contribution to ensuring that brands are not simply symbols of consumption, but that they are pointing the way to a good, sustainable future. Let’s turn brands into symbols of optimism.