Integrity, Service, Value, Knowledge ~ The Lovely Insurance Agency, Ltd. has been serving the insurance needs of clients throughout Massachusetts for over 50 years. We are a family run Agency founded on these values, and appreciate the longstanding relationships we’ve developed with our clients, providing them with the friendliest and most efficient customer service out there. It is our priority to provide you with the information you need to be an informed consumer, so we can comprehensively protect your most valuable assets, while providing a competitive premium. We represent a number of the best and most financially sound carriers in Massachusetts.