Edge NPD mission is to drive customers’ SALES by modeling human behavior and implementing AI tools in the key strategic areas (catman, distribution, revenue management, trade, e-commerce). Edge NPD was awarded "New Europe 100"; as one of the top 100 innovators in Central and Eastern Europe by Google, Financial Times, Res Publica, and Visegrad Fund. Since 2018 Edge NPD is officially supported by Google DNI Fund. EDGE NPD: • Develops new AI tools for modeling human behavior and gathering shopper insights • Increases the accuracy and speed of business decisions with AI-related tools (software, hardware / IOT) • Builds a long-lasting relationship Customers based on respect and professionalism by continuously delivering business impact and innovative thinking Edge NPD has over four years of success in providing services and technologies to the retail, e-commerce, and digital media markets.