The US healthcare market is undergoing change. Those that lead the change will be able to benefit from it. One major shift is the emerging consensus that most orthopedic implants are now Stable-Technologies™ that deliver excellent clinical results at low cost. The group that coalesces surgeons, hospitals and manufacturers around the idea that everyone can win when all value parameters (cost, clinical benefit, ease of use) are considered, will create significant competitive advantage. OrthoDirectUSA (ODUSA) is ready to facilitate that change by leveraging the inherent surgeon status and incentivizing them to lead. ODUSA Franchise Opportunity In this patent pending business model, qualified physicians will partner with former traditional sales reps in a business franchise to lead transformational change. The Franchisee will be supported by the extensive experience of ODUSA and its trademarked ORDT® (Operating Room Device Technician) certification/training program. Our Franchise structure allows qualified physicians investors to participate (own or partner) in a business opportunity. Our service contracts are in accordance to the defined safe harbor standards for Professional Service Agreements, making the model safe, legal and a simple alignment vehicle for any potential physician franchisee. Physicians are uniquely positioned to lead operational and clinical transformation efforts in the healthcare value chain. They are at the intersection of where clinical, technical and financial decisions are made. To transform the healthcare value chain, Physicians must lead this sustainable change process by establishing a new culture of value.