The family business is a unique form of business enterprise. Connected through strong emotional ties, family-business members can develop a level of trust and mutual understanding that farsurpasses the quality of relationships in other business dealings. This special quality is the source of the strength, vitality, and continued significance of family businesses in the American economy. By appreciating their significance and understanding their strengths, we provide family businesses with a unique set of consulting services. Family members know the details of their business, often having built it from scratch so that its operations are ingrained in the family’s daily habits. As a result, they may fail to take account of the wider challenges posed by a rapidly changing marketplace. We help family business members facing new dilemmas and opportunities reappreciate one another’s strengths, rethink their business strategies, and realign their organizational roles and relationships. In doing so, we enable family firms to take a longer term perspective on their business, so that organizational improvements nurtured through our consulting engagement will be sustained well into the future.