According to Forbes magazine, 90% of start-ups fail. Alison identified the main cause of failure was the lack of sales skills, in her own words “if you don’t sell, you don’t have a business.” The companies that go on to succeed are the ones that make profit, and profit can only be made through great sales. Alison will give you the best quality of training and coaching to ensure you are in the top 10% . Comprehensive Training – After over 20 years experience in the sales industry, Alison has come across every tip, trick and technique in the book. She shares this with you in an easily understandable format based on the four pillars to successful sales: Understanding Behaviours (DISC Psychology); the Sales Process; Sales Strategy; and Confidence Building. It’s by learning and implementing her system you see a noticeable difference in your sales results and see a noticeable increase in your profits. Support From An Experienced Professional – Being an Entrepreneur has highs and low and like any good “Godmother” Alison is there to support her Sales Heroes through good times and bad. She is their number one cheerleader, sounding board, and go to person for advice and information on all aspects of their business. All Round Knowledge of The Industry – Having worked with every type of business during her days at Yellow Pages, her training is not industry specific, not only does this go against what she teaches; that sales is a science, but actually she brings ideas from every industry to boost your sales. She shares key skills to creating sales and marketing strategies, as well as installing the importance of PR. Sales Focus – She teaches you to “sell yourself and your brand” increasing confidence and helping with effective introductions, networking strategies, public speaking, appointment making, pitching selling on social media, face to face and telephone sales.