The Australian Sporting Goods Association (ASGA) was formed in 1981 to act as the ‘peak body’ representing a broad spectrum of sporting and active lifestyle goods industry participants, including brands, manufacturers, distributors and retailers. ASGA is a leading industry voice on issues impacting the health, trade, regulation and taxation of the sporting and active lifestyle industries. ASGA aims to foster the market growth, provide services and advocate for increased participation in sport and physical activity. ASGA is a leading advocate in the industry and is at the forefront of debate and leads industry opinion. Membership of ASGA is an investment in your business and in the growth and development of the entire sporting and active lifestyle goods industry. Our Sporting Goods Market Research reports gives our members the resource and insights to be successful.