CoreElement creates strategic marketing programs for industrial manufacturers. CoreElement works with middle market industrial manufacturers to create and implement strategic marketing programs which leverage the power and intelligence of the internet. Our experience with manufacturers has led to the development of an overall program designed to address critical points of inaction or inconsistency. Our approach is not to create a plan and expect implementation to be handled by a different group. By providing a single source of responsibility, CoreElement is able to orchestrate your marketing program from research through creation and, ultimately, final analysis. We live in an age of seemingly unlimited choices in communications. The challenge is in deciding which combination of technologies will best achieve your business and personal goals. The rapid rate of change and increasing complexity of industrial marketing has made it nearly impossible to stay current without constant involvement. Our staff of professionals have the experience and focus to stay at the leading edge of functional technology. Immersion gives us the perspective to know when the “bleeding edge” has become functional and how to leverage these new tools. We bring sales and marketing together. Through a logical, collaborative process, only leads which are qualified are passed on to sales. Results are tracked and reported. Successes and failures influence the process, incrementally improving outcomes.