Smesh builds bespoke and semi-bespoke innovative digital marketing solutions, with techniques ranging from Machine Learning & gnarly statistics to hard work and heuristics. Captures, analyses and visualises data, particularly social media & search advertising, extracting meaningful content from noisy & messy sources. Client projects include large scale ad performance visualisation for Google & Unilever; bespoke social media Command Centre for EE; live Twitter TV buzz and filtered Tweet streams for Zeebox/Beamly across the UK, US and Australia.