9KM BY 9AM is an alcohol-free living knowledge and learning platform providing insights and education into the secret of how to live an alcohol-free life. We help both individuals and businesses understand how living an alcohol-free (AF) life can bring huge benefits to all aspects of people’s lives from both a personal and business perspective. THE PROBLEM - Alcohol is the cause of 17 million sick days every year in the UK - UK industry loses £7.3 billion a year to alcohol related sickness and absence - One in five UK adults risk damaging their health by regularly drinking more than the Chief Medical Officer’s low-risk drinking guidelines AF COACHING & CONSULTANCY 9KM By 9AM offers (AF) alcohol-free living coaching and consulting through one-to-many or one-to-one sessions. The coaching is for anyone who feels, thinks or believes that they have lost control of the amount they are drinking and wants to find out how to live an alcohol-free life. In the current climate coaching and consultancy is available is online.