Allegory was founded in Spring of 2012 on the principal of creating deeper value in the objects we use everyday. Through smart-sourcing of materials, handcrafted small-batch manufacturing, and a unique combination of luxury and mass-market accessibility, Allegory has created a social media groundswell, rapid growth, and national media coverage remarkably quickly. Innovating the Old Way Allegory’s first product line was a collection of handcrafted writing instruments made from reclaimed and historical woods. The compelling stories of the woods make Allegory’s writing instruments the perfect choice for a meaningful gift, as the stories often connect to the owner in a very personal way. In Summer of 2013, Allegory began introducing handcrafted leather products. First was The Etch, a pocket journal cover to compliment Allegory’s writing instruments. Next up Allegory introduced a new concept in wallets, The KIT is a customizable, handcrafted wallet that lets the owner choose what pockets they would like, and where. Social Purpose & Crowdfunding Allegory has introduced each of its new products on Kickstarter, a crowdfunding site for creative endeavors and entrepreneurship. Kickstarter has redefined the way projects are funded in a few short years, allowing tens of thousands of project creators to raise over 800 million in total funds. Allegory has raised $120,000 in four successful projects, placing its projects firmly above the 97th percentile in terms of performance.