At Trackuity, we like to build tech that helps people keep track of things and easily take smart action. Our flagship product is the item discovery platform Itemwise, which enables digital marketplaces to drive engagement and monetization by helping users find items of interest. How does this work? By adding a simple tracking tag, our platform transparently gathers all items on your website and the interactions users have with them, so that it can automatically suggest the right items to the right people. Injecting these personalized suggestions into your website or app increases activity and conversion, while incorporating them in widgets, banners or native ads is very effective for attracting relevant users. It doesn't stop there though. Our platform provides various ways of steering the data-driven recommendations, so you can put more focus on certain items to optimize revenues or even introduce new highly-effective monetization possibilities.