We see ourselves as pioneers. In 2003, we founded the first German specialty store for nutritional supplements, including a retail store. At that time, hardly anyone talked about nutritional supplements. Our claim to create well-being and to contribute to it with competent information and sensibly selected products has not changed then and still does today. Only today, for us, ecological and social factors also belong to well-being. Inclusion, diversity, a stand against any form of discrimination, sustainable management within the scope of our possibilities. We have added to this. That's what we live today.