Like you, we’ve struggled to find gear that caters to our needs and helps us push our limits. Our mission is to put an end to the "shrink it and pink it" paradigm that has plagued the snow sports industry for far too long. Simply stated, we believe that women's skis and snowboards shouldn't suck. Coalition Snow started with a team of women who knew we couldn’t sit around and wait for someone else to design the gear we wanted. So we took things into our own hands and launched the world’s first ski and snowboard company specializing in high-performance equipment designed by women, for women. But this isn't just about skis and snowboards. Women don’t play on the sidelines. We’re here to shine the spotlight on the women who write their own stories, who know that doing anything “like a girl” isn’t an insult and who strive to push their boundaries. Whether it’s bagging first descents or making your first turns on the bunny hill we share your sense of adventure and desire to do more. Welcome to the #SisterhoodOf Shred. Get to know us more at www.coalitionsnow.com. Come say hello to us at the Tahoe Mill Collective. Find our new line of skis at REI.