Leading independently owned monthly b2b publication serving the Natural Products Industry with information and education for more than 39 years. Also offers breaking news, blogs and multimedia coverage at wholefoodsmagazine.com. Our companion site naturalproductfinder.com is the most comprehensive sourcebook in the industry. Covers Dietary Supplements and Herbs, Organic, Gluten Free, Non GMO, Natural Grocery, Natural HABA, and more.