Founded in 2019 by Igor Soshkin and Nick Soshkin, Nice Capital is headquartered in New York City. We work alongside entrepreneurs from the earliest stages as their business partner drawing upon our operating experience over the last 20 years. We work with a broad range of companies. Some democratize in ecommerce space, and some are making revolutionary software as a service products. All of them are led by inspirational founders and we help shape the management teams who take a unique approach to solving meaningful problems. We look for startups that have proven their concept to work and require our help in funding the marketing and operational leadership to continue growing.