ION is a brand run by passionate people, whose big love has always been watersports. Launched back in 2004, ION focused on wetsuits & neoprene products for the international windsurf, kitesurf, surf, SUP, and wakeboard scene. The product range also includes accessories, harnesses, travel gear, and an apparel collection. ION's unique combination of high-quality products wrapped in a progressive style and design found fans all over the world – becoming the global market leader for wetsuits and harnesses in the wind- and kitesurf world. In late 2012, ION took the same approach to the slopes, launching a separate bike division with functional cycling gear, clothing, accessories, gloves, and protection. Philosophy: ION is about challenging yourself, experiencing nature, and feeling its force. Therefore ION develops gear that is not only smart and innovative but also transforms this passion into an unique design.