When we started imagining Vadolibero it was 2014. We were two established professionals in journalism and photography, who needed some change and shared a radical dream: pay tribute to that fabulous and revolutionary mechanical masterpiece called bicycle. Such an essential invention, yet so exceptionally powerful in making people’s life more beautiful. The bicycle for us is certainly the result of advanced engineering, but more than that it’s the path to freedom and passion: it’s the essence of design thinking, that blends functionality and aesthetics. Even more, for us beautiful bikes are works of art, that deserve to be enjoyed not only when you are on the saddle but also inside. As a painting or a sculpture. The world of interior design was our inspiration: we wanted to make high-end solutions that could open the front door to the beloved steed and make cyclists proud to showcase it also in the living room.