Color & surface communication For many people, a red is a red and a grey is just a grey. Velvet is velvet and wood always looks the same. We all know, of course, that is not true and that colours and surfaces in particular can determine a product‘s success. All the more important therefore that what you obtain is not just any red, but exactly the shade you selected. Expensive and annoying consequences are nearly always the result if there are already mistakes or misunderstandings at this stage. It is precisely because we understand this phenomenon that we founded ColorDigital and developed DMIx© Cloud.