Wacoal was founded in 1946 in Japan. Embracing its philosophy to help women throughout the world to express their beauty, Wacoal launched its brand in Asian countries starting in 1970s, in America in 1985, in Europe in 1990, and opened its first store in India in December 2015. We listen to the voices of women around the world and address each woman’s needs with sincerity to make women’s smile so much brighter. By combining high quality materials, outstanding creative and talents working in every region and the technical innovations that have been cultivated in and inspired by Japan, we deliver on the promise of making women feel more beautiful. Our goal is that women everywhere feel more beautiful.