Artificial intelligence, programmatic advertising and data are the reality and the challenges of the online marketing industry today. They change the way we live, behave and work. But despite the machines involved, it is still all about people. We believe that especially in the machine-driven world we should put talents, knowledge and creativity first. That's why we founded the elli academy - to empower talents with knowledge. We want to develop the new generation of experts who change the future. To make it happen, we created the first hands-on education on programmatic advertising. This face-to-face program was built together with over 15 partner companies like The Trade Desk, Facebook, L'oreal, etc and reflects the joint effort of the online industry to educate talents.