The failure of the market research industry in predicting the 2016 US and Brexit elections has shown that the conventional market survey method is becoming obsolete. In the age of the Internet where people's attention span is short and are unlikely to complete surveys, survey needs to be reinvented to encourage high response rate from the population to generate accurate market insights. Vodus reinvents survey by splitting a questionnaire and ask consumers only 1 question upon their visit to our publisher partners’ website. Consumers will gradually complete the survey as they consume content regularly. Our unique technology enables us to gather data from millions of consumers to generate accurate insights that empower businesses with agile, accurate and affordable insights.