Octolis is a SaaS to create a unified customer database, and synchronize it with your favorite tools. We seek to reconcile the benefits of tailor-made customer databases with those of off-the-shelf CDP / CRM solutions. Octolis works seamlessly on top of a database that belongs to our clients, while giving full autonomy to the business teams. In the modern data stack, more business units have their own data warehouse, initially used for analytics, then for operational purposes with Octolis. In concrete terms, indicators calculated by data scientists - such as the purchase frequency or the churn risk - will be made available to all operational tools (marketing, sales, customer service, etc).