ANA. was born in 2007 in order to create a distribution company able to offer new and original brands to the Italian market. Its aim is to discover and support emerging brands and designers capable to give an original interpretation of urban influences with femininity and irony. At the root of the distribution activity there is a constant research leaded by selection criteria such as quality, authenticity and style. ANA. follows a personal and instinctive sense toward the style and it’s not only based on commercial criteria, there is much more than this. ANA. believes that art, design and brand encourage to discover new influences and new connections. ANA. provides a customized and high quality service to retailers. It is based on well established relations with the customers and the ability to guarantee a medium-high positioning in the market.