The Fundraising Rules is a best-selling book that provides a very clear explanation of the startup fundraising process, written by a person who has been on both sides of the fundraising process as a venture capitalist, angel investor and venture-backed startup founder. This book will guide you through the fundraising process from planning your fundraising strategy, to creating pitch materials, to getting the meeting, to closing the deal. You can read more about Mark Peter Davis, the author, on his blog http://mpd.me or follow him on twitter http://twitter.com/mpd.