Answering what buyers want in ways that connect. Element-R Partners, LLC mines your business for exceptional elements of differentiation and directs them to the correct audience for the right result through integrated marketing communications. Since our start as a strategic, integrated marketing and PR firm in 1997, our approach is to listen, know and engage: Listen Being relevant gets your message heard. But first, you have to actively listen – online and offline – to understand where your customers, stakeholders and influencers are. Active listening supplies real breakthroughs in who, what, where and how you communicate to your market. We work to listen to everyone — your management team, your sales force, and other employees. Then, we listen to your customers and your prospects – including those who decided not to buy from you — to really understand what drives their purchasing decisions. In the age of social media, listening is more critical than ever. Because somewhere, someone is looking for your solution. Know We do more than investigate. We collaborate. Element-R Partners mines information about your company, its offerings and your internal and external audiences through our R-MAP (Relevance Mapping) planning process. We take what was learned and apply it to create programs that deliver the right strategy and messages, and mix of digital, PR and advertising tools that convert. Engage The effect of listening and knowing is communication that is more effective across the board. You engage with your market in a way that makes you stand out. Engage in ways that make your customer want to hear more. You’re no longer talking at your market. You’re talking with them, earning their interest and trust – in you and your products or services. Beyond the message is delivery with visual impact, and through creative channels that make your company remarkable.