Local First encourages the development of a vibrant, sustainable West Michigan economy by promoting local business ownership, social equity, and environmental stewardship through education, support and collaboration. As the Midwest regional hub network for the Business Alliance for Local Living Economies (BALLE), Local First is a recognized leader in advocating the importance of local, living economies. Since its founding in 2003 as an informal group of local businesses led by Grand Rapids entrepreneur Guy Bazzani, Local First has since grown to represent nearly 600 locally owned businesses throughout West Michigan. The non-profit organization is now staffed by five full-time employees led by Executive Director Elissa Hillary, and is regarded as a key authority on local business issues and regional economic development. Moving forward, Local First aims to strengthen its position as West Michigan's foremost advocate of locally owned businesses. The largest such network in the Midwest and the 3rd largest per capita in the entire United States, Local First will continue to identify, develop, and share best practices for efficient and effective organization of local business networks. We envision a future in which our communities are characterized by economic prosperity, social equity, and environmental responsibility.