JDA.media is a media sales training and marketing consulting firm. We partner with broadcast and cable television companies, providing customized media-specific programs and tools that uniquely increase revenue and make sales teams more effective. Local television advertising and digital options are extremely powerful and motivating tools. The JDA team of 8 Senior Marketing Consultants, CEO/President Angela Betasso, EVP Tom Ray, and SVP Pat Norris produce more than $40 million annually in revenue for broadcast and cable organizations. We partner with media companies to make over 4000 sales calls a year, teaching our signature UPGRADE Selling® system. Using this “feet on the streets” approach, JDA has perfected results-driven advertising, and our partner clients and their advertisers benefit from that experience. JDA’s virtual teaching and support platform, Doyle on Demand™, is a 24.7.365 resource for all levels of sales professionals. Thirty years of experience from our team is packed into 500 hours of short interactive videos that help sales teams generate and close new revenue. A combination of events and ongoing teaching and support, JDA has the tools, experience, and most importantly the results, to ensure your sales team wins in our highly competitive media industry. WE MAKE YOU MONEY, WE MAKE YOU BETTER!