Passion Growers, founded in 2001 by Cheryl Peisach and Sam Ferrara, conceived the idea for what would become our company. The idea was simple: first, provide the best roses available anywhere and NEVER waiver on the highest possible standards. Second, build a company that is based on the highest ethical standards, consequently resulting in a positive impact on its customers, associates, suppliers and community. Passion Growers works with the farms to ensure that the highest ethical and operational standards are maintained. We are working to conserve energy and reduce waste, and are committed to sustainable agriculture practices and environmentally friendly practices. Our commitment to being socially responsible means striving to incorporate our values and ethics into everything we do - from how we run our business, to how we treat our employees, to how we impact the communities where we live and work. The farms have achieved several voluntary initiatives to conduct environmentally and socio/economic friendly practices. The farms are ISO 9000, BASC and Rainforest Alliance certified. Today, Passion Growers offers more than 200 varieties of roses and spray roses and are available in more than 5,000 supermarket and grocery stores around the country. Recently, Passion Growers was named “The Official Rose of the Rose Bowl,” and "The Official Rose of the 2011 Miss America Pageant." For more information on Passion Growers, visit www.passiongrowers.com.