Delivering tailored marketing consulting for domestic and global, multi-country studies, Psyma Pesquisas de Mercado can offer top quality research, meeting European and International research standards with sought-after Psyma service and quality. Furthermore, clear and precise communication is guaranteed through native English, German and Portuguese research professionals. Offering a diverse set of methodological tools to cover both qualitative and quantitative research projects, Psyma Pesquisas de Mercado supports businesses in optimizing their marketing efforts and analyzing new market opportunities. This includes testing of marketing materials, support in the evaluation and development of products and brands, optimizing product ergonomics and handling, website benchmarking and usability etc. Adding to the 50+ years of industry group experience worldwide and 30 years in research throughout Latin America, Psyma Pesquisas de Mercado forms part of the professional network of seasoned researchers, covering many markets and sectors. In cooperation with Psyma Latina in Mexico City and Psyma International in Philadelphia, Psyma Pesquisas de Mercado forms part of the strategic alliance, Psyma Americas, covering all markets across these continents and beyond.