PSCS Consulting offeres audience development solutions and digital marketing strategies for publishers through retail sales, OAO (Online Audience Optimization) and gamification. Despite the changing landscape of magazine distribution and sales, for a print publisher, a consumer publication needs a newsstand presence. And a successful consumer publisher is one that is able to optimize distribution and sale in the retail marketplace. With PSCS Consulting as part of your team, your publications can have a robust retail presence in the places your audience and advertisers shop. Online Audience Optimization (OAO) is the art and science of connecting great content to its target audience. PSCS Consulting will take you beyond traditional SEO and internet marketing to help you build, engage, and monetize your online audience. It encompasses building traffic, engaging site visitors, call-to-action marketing, and conversion; it extends from your website, through social media channels, to all your mobile platforms. PSCS Consulting will take you beyond traditional SEO and internet marketing to help you build, engage, and monetize your audience.