We want to deliver the benefits of modern technology to the agricultural sector. Automation is often further advanced in other sectors, such as industry. The agricultural sector is still lagging behind. FineField wants to improve this by implementing the available knowledge and expertise in mechatronic solutions within the agricultural sector. The Netherlands is the world's second largest exporter in this sector. Geographically, FineField is ideally located, close to the technological hotspot of Eindhoven and in the midst of a highly agricultural environment: the ideal place for the development of advanced agricultural equipment that ultimately benefits the farmer.