Equality Starts at Home is a campaign to change mindsets to make equality at home a reality for all. This is all the more urgent now in our post COVID-19 world where gender roles risk regressing. Women are being propelled backwards as they have taken on an increasingly disproportionate amount of household responsibilities and childcare during lock-down and have been disproportionately affected by furloughing (if available at all) and job loss. Equality Starts at Home was set up by four women (Founding Sisters see below) from the UK and the US following a speech at the Aspire Re-imagination Conference in June 2020. It is early days and we aim to build a movement for change. We believe that equality at home will enable women to fulfil their potential and will ultimately create a better society for all. We also believe in diversity, inclusion and anti-discrimination in all its forms.