Cryptographic tokens running on DLT systems will soon form an integral part of various major economic sectors (e.g. financial markets, information and media, manufacturing and trade). As such they are going to provide utility and value in many different forms to business and society as a whole. Moreover, cryptographic tokens are also on the verge of representing a recognized institutional asset class. Yet, the current token markets still lack a tangible and holistic framework for the identification, classification and analysis of different token types, which leads to economic, technological as well as regulatory uncertainty and a lack of transparency for all players involved. With the objective of addressing these shortcomings, the International Token Standardization Association (ITSA) aims at implementing a comprehensive market standards for the global token economy.