Social Media Charlotte (SMCLT) is a non-profit, professional development organization that helps bring together people from different parts of Charlotte’s rapidly growing social media and digital marketing community by providing resources, hosting events and fostering dialogue. Mission: Social Media Charlotte (SMCLT) advocates for the greater understanding of social media practices, provides educational opportunities and acts as the industry’s leading voice in the Greater Charlotte area on pivotal business topics. Vision: To become Greater Charlotte’s most trusted and established social media professional development organization.