Modify your digital DNA Pragmatic innovation solutions for high-value outcomes in product, tech, data, creative, marketing, ethics, culture and operations. The Loopers approach is to run experiments that target the highest risk elements of your product or project, to validate them with customers or stakeholders as quickly as possible. This equips you with with real validated data that you can feed back into the next phase, taking you closer to your goal. This is the essence of The Loop. We pick frameworks from across design, engineering and science, and remix them to suit the specific context of each new venture. And we aim to leave you with the skills to evolve these processes under your own steam. Everything we deliver is based on outcomes. We don't want to work for weeks just to give you a report that you're never going to read. Instead, we will collaborate with you to discover sources of value and efficient routes to exploiting them. If we can't find high-value opportunities we'll send you elsewhere. Our pricing reflects this. Loopers was founded by a multidisciplinary team of coworker friends, with each member bringing two decades' experience – in operations and marketing; design and product management; and engineering, data science and AI. We loop in specialists when needed, to scale up and adapt to the specifics of each project. The backgrounds of our founding team complement each other to deliver a complete innovation package. Together we have built digital products and services for some of the world's most reputable brands and have gathered plenty of battle scars from our time in the worlds of startups, freelance, agencies and companies. We're seeking hard problems to tackle. If you have one, loop us in.