www.sundialresearch.com Sundial specializes in conducting strategic market research projects in healthcare and consumer markets. Founded by Nancy Kelber and Kristin Simcox, we’re a certified women-owned business that brings you a team of best-in-class researchers. We transform research into insight by using an optimal blend of innovative and traditional methodologies. Our approach may include insight mining/emotive research, new product launches, brand strategy/positioning, and advertising/marketing communications. The depth and breadth of our healthcare and consumer projects include Pharmaceuticals, Biotech, Managed Care, Surgical, Retail, CPG and Business Services.