Playbook Retail solutions is a project management & consultancy company that helps retailers to make smarter decisions on strategy, investment, technology, marketing, concept development, relation management with brands, real estate/retailing management, market penetration and more. Based in Istanbul, our Project managers are former retail or brand practitioners that leverage their experience to provide strategic and hands-on guidance on everything needed to re-design, grow and utilize your business. We are here to provide solutions that specifies how a partner will reach consumers, achieve competitive advantage and take the market-leading position.