Checon Pesquisa is a research and consulting agency with more than 19 years of experience. We are the result of a successful partnership of professionals with international experience and expertise in the academic, public and private sectors and provide full service in market research, ranging from consumer, industrial and social research, designed as for ad hoc research both Quantitative and Qualitative. Our aim is to provide cost-effective studies, with reliable and strategic information. The results of our work shall help our clients make the best decisions. We commit ourselves to incessantly improve our processes, increase the service quality and accentuate the clients´ satisfaction and have recently been awarded the ISO 20252 certificate. The research area includes market and customer segmentation, image research, brand communications, opinion polling, satisfaction research, usage and attitude, product development, packaging and pricing research, usability evaluation (with eye tracking) and mystery shopping.