REality Software is a market leader in the exciting realm of Real Estate Data. For 34 years our ground-breaking platform has been providing a powerful yet simple means of incorporating market statistics into the day-to-day of real estate business environment. *Recruitment: Find agents based on performance to fit your company's culture and growth expectations. *Agent Retention: Empower agents with market knowledge that will help them close more sales and impress their clients with market facts. *Market Share: Identify where an agent, a company or a firm is gaining or losing market share and compare it against the competition to better position yourself in the market. *Facts & Trends: Create reports and over a billion customizable graphs for market evaluation by location, property type, home configuration, price range, and more. *Increase Sales: By improving targeting and decision-making, select neighbourhoods with high demand and a good turnover and absorption rate. *Dealing with growing competition: Identify new areas where there is no specific agent or office dominance. *Comparative Market Analysis: We provide several tools to assist with pricing properties fairly concerning market trends and clients' expectations.