Product designers, recycling consultants, circular design and zero waste, plastic free solutions. ashortwalk makes products from materials no one wants and we help others make unwanted materials viable, useful and desirable. Circular design is our specialist subject and has been for the past 15 years. As designers, it's our job to see problems as creative opportunities, and our name, ashortwalk, is a reminder that solutions are never as complicated or far away as you think. The solution to waste is simple, in theory anyway: reinvest it with value by making recycling not just viable, but lucrative. This is not a comprimise. we design products that are attractive and functional so they can serve us for a long time, design that does good also looks and feels good. Makers of rCUP.