Helping you grow is our sole purpose. Defiant allows you to maximise your return on investment in your eCommerce store by taking a holistic, strategic approach to attracting, converting, and retaining your best customers. Some call it an unfair advantage. We call it Customer Value Optimisation. Through in-depth analysis of business-wide metrics, Defiant identifies your ideal customer profiles, understands your gross margin and defines your Customer Lifetime Value. Understanding these key metrics allows us to deliver a plan to target a highly profitable, engaged customer base with high retention rates that you can confidently acquire more of. All in the face of outside economic conditions. By placing the customer at the heart of your offering, Defiant uses your Customer Lifetime Value (CLV) to drive growth by clearly defining your ideal customer profile. When you know who your target customer is, how much they're worth, and how much you can afford to spend to acquire them, acquisition, conversion and retention all become much easier. Whatever struggles you're facing, you're not alone. We've seen these issues before. Our Customer Value Optimisation Program allows you to overcome problems by delivering clarity, growth and profit. We take care of analysing your data, your customers, finding answers, providing strategy, delivering actionable insights and meaningful reporting. Every month we execute a clearly defined plan to help you hit targets in the short and long term. No more sweating the small stuff. If you want to look at how we can help you using your own numbers, no theoretical or hypotheticals, get in touch. Whatever it is - high customer acquisition costs, recession, inflation, increased competition - don't let market conditions dictate your business. Be Defiant. ✌️