The SH Group having forayed into business in 1978, with its flagship company Srinivasa Hatcheries Ltd, is a highly accomplished business conglomerate with diverse commercial businesses and presence across multiple sectors such as Poultry Breeding, Poultry & Animal Feed, Realty and Food Retailing. The SH Group directly and indirectly provides employment to over 4,000 employees across its businesses. SH Group commands a turnover of well over Rupees Three Billions. Thirty years of outstanding and intrepid leadership have chartered its way to success and have enabled to reach the pinnacle of exemplary organisational excellence. Srinivasa Hatcheries commands a staggering 98% of the Layer market and 30% Broiler chicks in the poultry sector in its area of operations. In addition to the breeding of day old chicks, Srinivasa Hatcheries also offers consultancy services and project support to potential poultry farmers. Srinivasa Foods and Feeds Private Limited is the fruit of the indomitable presence of many pioneering years in the Indian Poultry Industry. This division was started in 1983 with an objective of catering to the highly demanding sector of Poultry and Animal Feed. The company also undertakes the breeding of Broiler Chicks for poultry farms in its area of operations and today has earned a high degree of success overseeing over 30% of the Poultry feed market across all the eight coastal districts of AP and close to 30% of the Broiler market in its area of operations.