We help product and marketing teams make smarter decisions by leveraging our BITES framework that's comprised of equal parts hypothesis-based problem solving, Agile principles and approachable AI. This allows teams to safely test ideas, make data-driven decisions and become more effective, resulting in a sound strategy that maps to business goals. Armed with a data-driven strategy, we help define what marketing and product data to collect, how to process it, and how to use approachable AI to optimize everything from your business analytics to your IoT projects. We deploy machine learning and AI on your data to get you the insights you need to manage your business more effectively.