Beginning as a small, localized Chamber in 1961, we have grown to become Macomb County’s leading business organization with nearly 1,300 members. Our original “designated” service area of “Greater Utica” when we were organized as the “Greater Utica Chamber of Commerce,” has expanded to serve businesses in every Macomb County community, and in 2009 we became known as the “Sterling Heights Regional Chamber of Commerce & Industry.” Mission The Chamber focuses on the needs of our members and provides programs, services and benefits that are affordable, beneficial and accessible. Our mission has been, and continues to be, very simple: to bring features, benefits and value to our members, and each and every day strive to bring a Return on Investment (ROI) to our members, and to make their Chamber the best business organization possible. Our Directors, Ambassadors, BRAG™ leaders, volunteers at so many levels, along with our staff and management, are deeply committed to this mission. VISION The Chamber is committed to serving as the focal point for the business community in Macomb County. As the premiere membership-based organization, the Chamber provides a sense of value, pride and results.