LIQWID is an award-winning monetization solution for digital publishers entirely based on Viewable-only inventory for Display, Video, Native, Skins/Wallpaper, Interstitial and Rich Media formats inserted on the fly into the viewport of the user's browsers on desktops and mobile devices. LIQWID operates exclusively based on Viewable Inventory - a metric based on Viewable Ad Opportunities, pre-verified and presented for bidding in real time. Via a single universal tag placed at the end of HTML code, publishers are enabled for high viewability programmatic options and to sell direct display, skins and video campaigns based on 100% viewability KPI. LIQWID can be used as a primary ad manager or as a supplement to the existing publisher advertising platform, providing in such case an additional and entirely incremental revenue stream based on viewable-only ads. LIQWID Viewable Advertising Library (VAL) and Primebid, enable digital publishers for a premium fold-less inventory associated with quality programmatic demand without any changes in the code of the website required, ever. The Fold is no more!