Fintechs are not achieving their financial inclusion goals and ADA is here to change that. We offer the unbanked population in Latin America the user experience needed to break the behaviors and habits that keep them away from these solutions. ADA is a white label chat service that raises awareness, supports and drives the informal user towards formality. We break the barrier of financial inclusion thanks to our method and through our digital mentors, who generate close and long-term relationships with users. In addition, we offer them the necessary support to control their finances. With ADA you reduce risk, increase customer commitment and engagement and improve your customer´s life quality.