Market Trends International is one of the leading research agencies in Africa with Head office in Lagos, Nigeria. The company belongs to the Market Trends Group of companies and was an affiliate of Research International for over 10 years until recently following the merger of RI with TNS. The company however remains one of RI’s preferred partner. The organisation, which was founded in 1986, offers full service research services to its clients in several sub-Saharan African countries, mainly through its network of fully owned offices and those of trusted and seasoned partners. In order to unlock value, we belong to some of the most prestigious business, trade and academic groups in Africa, offering us first hand insight into the real issues of commerce; these offer us better opportunities to optimise the value of our deliverables