Family-owned and operated for three generations, Fredric H. Rubel Jewelers offers only the finest luxury brands of jewelry in Southern California. Founded in 1928 by Fredric's parents Rose and Barney in San Bernardino, California, the Rubel family established a reputation of offering exceptional jewelry, timepieces and giftware with professional and courteous service. The Rubels are proud members of the American Gem Society and five of their associates hold the coveted title of Certified Gemologist Appraiser. Fredric H. Rubel Jewelers is noted for classic hand fabricated designer jewelry in platinum or gold, Ideal-cut diamonds by Lazare Diamonds, and fine timepieces. We also offer watch service for most fine timepieces, custom jewelry design, repair and fabrication.