Max is a new St. Louis lifestyle magazine that fills a longstanding gap in the local media ecosystem. Our readers want to read well-crafted stories that are actionable, beautiful and inspirational; instead, they feel stuck between the fancy glossies and the snarky alt-weekly. Max STL guides men and women to the best shopping, dining and entertainment the city has to offer. Founded by the same team behind Missouri’s successful LGBT publication Vital VOICE Magazine, Max fulfills its mission to maximize the St. Louis lifestyle by championing our city through thoughtful cover- age of just about everything: sports, style, health, tech, nightlife, travel, arts, cooking and more. We believe there’s too much to love about St. Louis to stay quiet any longer.